Marketing Strategy
Approach
Phases one, two and three will either operate separately or together dependent upon the infancy of the communication / awareness in each region.
Marketing Engagement & Outreach
—> Aim: to build a global community of x 50 engaged ambassadors to act as advocates and promoters for the Creative Passport and who host workshops, YouTube videos, clubhouse events themselves within their networks that encourage sign ups across the world
—> Aim: to increase user acquisition and achieve steady growth rates
Timings
0 - 6 Months :